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WEP

WEP

Client

WEP

Sector

Companies, Youth, Tourism & Leisure

Category

Relations publiques

Start of the collaboration

March 2023

Website

View the client site
The project in a nutshell

WEP (World Education Program) is an international organization offering educational, cultural, and volunteer programs abroad. Its mission is to provide enriching experiences that help participants develop their skills and discover new cultures. Whether through language stays, school exchanges, internships, or volunteer missions, WEP ensures total immersion and a unique human adventure.

We started collaborating in 2023 to promote their various programs, both to young people and their wider networks.

In 2023, we launched a brand awareness public relations campaign to introduce the organization. That same year, a second campaign was rolled out to support the High School Day initiative, which was renewed in 2024.

March 2023 - Awareness Campaign

For this first campaign, we secured 19 media placements across 15 outlets, including La DH, LN24, Sudinfo, Max, BXFM, Guido, BX1, Le Journal Des Enfants, Het Nieuwsblad, PUB, Flair, and more.

September 2023 - High School Day

The second campaign generated 9 media results across 7 outlets such as Flair, Sudinfo, RTBF, L'Avenir, 7sur7, Maison Slash, among others.

September 2024 - High Scool Day

The most recent campaign focused on the 2024 High School Day, achieving 9 placements in 8 different media outlets including Fun Radio, Arabel, Guido, Sudinfo, LNRadio, L'Avenir, and others.

A few PR results

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Lien La DH
Les Erasmus pour adolescents en plein boom - La DH/Les Sport…
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Lien LN24
Le journal de 12h - Les News 24
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Lien BX1
200 jeunes participent à une journée de challenge pour prépa…
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Lien Het Nieuwsblad
Nathan Demeyer geeft Frans omdat hij via WEP een jaar in Fra…
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Vidéo AraBel
AraBel x WEP
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Lien L'Avenir
De plus en plus de jeunes partent étudier à l'étranger en co…
Team photo
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